The data layer
One database. Shopify, Klaviyo, Google, Amazon, your payments and your spend, joined.
Every client gets their own database. Connections bring the data in on a schedule and put it into one shape, so an order, a customer and a payment from different tools sit in the same tables and can be joined.
How it works.
6 parts. Try the ones that move.
- 1
Your own database
A separate database and deployment per client. Nothing shared, nothing to leak between businesses.
- 2
Connected on a schedule
Shopify every fifteen minutes, everything else hourly. Each run is recorded with what it brought in.
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- 3
One shape for everything
Orders, customers, products, payments and events land in shared tables whatever they came from, so they join.
- 4
Files for the rest
Bank statements, spend exports, stockist reports and spreadsheets come in as files and land in the same tables.
- 5
Access decided in the database
Row-level security on every table. A screen cannot show what the database will not release.
- 6
Yours to keep
Backed up nightly into your own project, kept 30 days, test-restored from Settings. Exported in full when you leave.
What changes.
- One shape for every source, so questions can cross tools.
- Synced on a schedule: your store every 15 minutes, the rest hourly.
- Every sync is logged; a failure shows the same day and the last good data keeps serving.
- Your data is yours: exported in full whenever you ask, backed up nightly.
One source of truth, and it is yours.
Talk to us about building yours, or sign in if you already have one.
The other layers.
- ModulesFifty-eight modules across nine departments. Your platform is the ones you switch on.
- DashboardThe numbers that matter, defined once, updating live. Included in every system.
- AIIt has read your data. It answers, summarizes, watches and drafts. A person approves.
- CreativeBriefs, assets, emails, linesheets and creators. Made against your real products and results.
- EmailKlaviyo stays your sending engine. The platform gives it better audiences, better emails and the numbers beside them.
- The departmentsWhat each team gets