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How it works

Email, with Klaviyo

Klaviyo stays your sending engine. The platform gives it better audiences, better emails and the numbers beside them.

Campaigns, lists and the revenue email earns come in from Klaviyo. Segments are built from everything you know about a customer. Emails are built here from your own products and segments, drafted by AI and approved by a person.

How it works.

6 parts. Try the ones that move.

  • 1

    Klaviyo, connected

    Campaigns, lists and the revenue email earns come in on a schedule, every hour.

  • 2

    Segments that know more

    Bought once and never again, skipped and gone quiet, worth over $500: built from every tool, not just email.

    Try it
    What sold best last week?

    Barrier Repair Cream led with 412 units, ahead of Vitamin C Serum on 296. The Routine Set is climbing: up 38% on the week before.

    Units, last 7 days
    Units, last 7 days
    LabelValue
    Barrier412
    Vit C296
    Cleanser231
    SPF188
    Set140
    Source: orders and inventory, synced 2 min ago
  • 3

    The email builder

    Blocks for your products, prices and stock. Pick a segment and build the email with your real catalog.

    Try it
    Add a block
    Send to

    Built from your products and segments. AI writes the first draft; you approve it.

    To: Bought in the last 90 daysDraft
    The autumn routine
    Cooler days, calmer skin.Three steps for the change in season, picked for you.
    Barrier Repair Cream$58Vitamin C Serum$48Mineral SPF 50$42
    Shop the routine
  • 4

    AI writes the first draft

    Subject line and copy in your tone of voice. Nothing sends until a person approves it.

  • 5

    On the customer's record

    Opens and clicks land on the same record as the orders, so the next step is obvious.

  • 6

    Measured

    Every campaign's sends, opens and revenue sit beside the orders it drove.

What changes.

  • Email revenue next to store revenue, in the same numbers.
  • Audiences built from orders, subscriptions and behavior.
  • Emails built from your catalog, drafted by AI, approved by you.
  • Campaign results next to the orders they drove.

Better email, from better data.

Talk to us about building yours, or sign in if you already have one.

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The other layers.